November 2017

How to Keep Your Phone Ringing

  The American Marketing Association (AMA) writes that marketing is “the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large.” Good marketing is all the above, at the minimal effort level. Good marketing produces business but limits you on how … Continued

Rules to Live By

AdvantaClean’s Erik Mortensen’s Rules to Live By Erik Mortensen came to AdvantaClean after many years working in corporate wholesale food services, shipping fresh produce all over the country. For Erik, having a plan of action, taking care of the smallest details, and relaying a sense of urgency to staff, meant the difference in providing fresh, … Continued

Time Management Tips

  Everyone deals with time management problems at some point in their life. Whether you’ve suddenly found yourself procrastinating every challenging task you’re confronted with, or you’re missing important appointments due to lack of available time in your day, time management is vital for maintaining your small business and staying on track toward your company’s … Continued

Signs you’re ready to start your own business

New ventures are fraught with stress, worry and the risk of failure. When you start your own business, you are risking everything; success is thrilling, and failure is devastating. Everyone daydreams about starting their own business occasionally, but it takes more than a dream to succeed in a new venture. Success requires desire coupled with … Continued